Privacy Policy

Last updated: July 10, 2025

1. Data Controller Information

Data Controller: Bundly

Contact: [email protected]

Jurisdiction: Korean law applies, Seoul Central District Court jurisdiction.

2. Information We Collect

Personal Information:

  • URLs you input into the service
  • Link titles (if optionally provided)
  • IP addresses and usage statistics
  • Browser information and device data

Cookies and Similar Technologies:

  • Essential cookies for service functionality
  • Analytics cookies (Google Analytics)
  • Advertising cookies (Google AdSense)

3. Legal Basis for Processing (GDPR)

Legitimate Interest: To provide and improve our link bundling service

Consent: For analytics and advertising cookies (where applicable)

Legal Obligation: To comply with applicable laws and regulations

4. How We Use Your Information

We use your information to:

  • Provide the link bundling service
  • Generate and maintain shortened links
  • Analyze service usage and performance
  • Prevent abuse and ensure service security
  • Comply with legal obligations
  • Display relevant advertisements

5. Data Sharing and Third Parties

We may share your information with:

  • Service Providers: Google Analytics, Google AdSense
  • Legal Authorities: When required by law or to protect our rights
  • Business Transfers: In case of merger, acquisition, or sale of assets

We do not sell your personal information to third parties.

6. Data Retention

Link Bundles: Retained until deletion is requested

Analytics Data: Retained for 26 months (Google Analytics default)

Log Data: Retained for 90 days for security purposes

7. Your Rights (GDPR)

If you are in the European Union, you have the right to:

  • Access: Request access to your personal data
  • Rectification: Request correction of inaccurate data
  • Erasure: Request deletion of your personal data
  • Portability: Request transfer of your data
  • Objection: Object to processing of your data
  • Restriction: Request restriction of processing

To exercise these rights, contact us at: [email protected]

8. California Consumer Privacy Act (CCPA) Rights

If you are a California resident, you have the right to:

  • Right to Know: Request information about personal data collected
  • Right to Delete: Request deletion of personal data
  • Right to Opt-Out: Opt-out of sale of personal data (we don't sell data)
  • Non-Discrimination: We won't discriminate against you for exercising your rights

To exercise these rights, contact us at: [email protected]

9. International Data Transfers

Your data may be transferred to and processed in countries outside your residence, including the United States.

We ensure appropriate safeguards are in place for such transfers, including:

  • Standard Contractual Clauses
  • Privacy Shield Framework (where applicable)
  • Adequacy decisions by the European Commission

10. Data Security

We implement appropriate technical and organizational measures to protect your personal data:

  • Encryption of data in transit and at rest
  • Regular security assessments and updates
  • Access controls and authentication
  • Monitoring and logging of system access

11. Cookies Policy

We use cookies and similar technologies for:

  • Essential Cookies: Required for service functionality
  • Analytics Cookies: To understand how you use our service
  • Advertising Cookies: To display relevant advertisements

You can manage cookie preferences through your browser settings.

12. Children's Privacy

Our service is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you become aware that a child has provided us with personal information, please contact us immediately.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last updated” date. Changes are effective immediately upon posting.

14. Contact Us

If you have any questions about this Privacy Policy, please contact us:

Email: [email protected]

Subject: Privacy Policy Inquiry

We will respond to your inquiry within 30 days.